Cinema voucher

Cinema Voucher is a promotional free ticket to use on promotions in various medias and to be distributed to strategic groups, in order to form and multiply the public. It is numbered, comes with sponsor’s watermark and contains information about the film and the list of Creative Movie Theatres, where they will be accepted at all sessions and days, including weekends and holidays. It is traded between movie producers, exhibitors and distributors. These tickets generate bordereau and the public is recorded in all exhibitons.

 

The accounted Cinema Vouchers are the main indicator to map and to evaluate the results of our actions on specific groups and promotions. Our database allows us to have a precise numbering control of distributed tickets and to compare with those that were used. We have a tool to assess the more effective promotional actions and so to make adjustments that lead to a improvement in distribution.




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